One high-converting page per week, ready to run ads against. Designed and shipped for insurance brokers, not generic templates with insurance brokers swapped in.
Most insurance brokers are operating on sites or software stacks built three to five years ago for a different version of the buyer. Lead aggregators (EverQuote, QuoteWizard, NetQuote) commoditize the top of the funnel and burn brand trust. The infrastructure decisions that compound are the ones made with the operator in the room, not the ones made in a vacuum.
Inparlor's Landing Page Sprints engagement for insurance brokers reflects that. A landing page sprint is a fixed-scope, fixed-price engagement: one page, one offer, one week from kickoff to live. The deliverables below are scoped against the unit economics, your AOV and retention.
Where most agencies treat insurance brokers as another vertical to learn on, we treat the vertical as the starting point. Cross-line attach is where the LTV is, but most brokers do not market to existing customers. We will tell you on the first call which of those constraints is binding and which is solvable inside the engagement.
$25-$120
Cost per lead (P&C)
$80-$250
Cost per lead (life)
10-25%
Quote-to-bind rate
$800-$3,500
First-year premium (avg)
$6,500 per page
Landing Page Sprints engagement starts at
We refuse to ship pages with two CTAs competing for the same click. If the brief includes two offers, we propose two sprints.
Long-form for offers over $200. Short-form for free or low-friction CTAs. The structure choice happens before anyone opens Figma so the team does not relitigate it after the design lands.
The page ships as an instrument, not just a destination. Hotjar and Microsoft Clarity installed on day one so the next sprint has data to work with.
Master page plus five city variants in one extended sprint. Common for home services, med spas, and franchise operators.
Landing Page Sprints for HVAC Companies
Cost per lead (Search): $90-$280
Landing Page Sprints for Roofing Contractors
Cost per lead (Search): $100-$350
Landing Page Sprints for Plumbing Companies
Cost per lead (Search): $60-$200
Landing Page Sprints for Solar Installers
Cost per lead (Search): $250-$1,200
Landing Page Sprints for Med Spas
Cost per lead (Meta): $50-$200
Landing Page Sprints for Dental Practices
Cost per lead (general): $60-$180
We respond within 48 hours with scope, pricing, and the team that would actually run the engagement.
Get a proposalOr explore the full Landing Page Sprints page · Insurance Brokers hub