One high-converting page per week, ready to run ads against. Designed and shipped for law firms, not generic templates with law firms swapped in.
Most law firms are operating on sites or software stacks built three to five years ago for a different version of the buyer. PI keywords are the most expensive in US digital, $200+ CPC in many metros, and the highest-LTV signed cases pay for it. The infrastructure decisions that compound are the ones made with the operator in the room, not the ones made in a vacuum.
Inparlor's Landing Page Sprints engagement for law firms reflects that. A landing page sprint is a fixed-scope, fixed-price engagement: one page, one offer, one week from kickoff to live. The deliverables below are scoped against the unit economics, signed pi case value (avg) of $25,000-$80,000.
Where most agencies treat law firms as another vertical to learn on, we treat the vertical as the starting point. Intake conversion is where most signed-case revenue is lost; firms with intake SLAs convert 2-3x better. We will tell you on the first call which of those constraints is binding and which is solvable inside the engagement.
$200-$2,000+
Cost per lead (PI)
$80-$400
Cost per lead (family law)
$3,000-$8,000
Cost per signed case (PI)
$25,000-$80,000
Signed PI case value (avg)
$6,500 per page
Landing Page Sprints engagement starts at
We refuse to ship pages with two CTAs competing for the same click. If the brief includes two offers, we propose two sprints.
Long-form for offers over $200. Short-form for free or low-friction CTAs. The structure choice happens before anyone opens Figma so the team does not relitigate it after the design lands.
The page ships as an instrument, not just a destination. Hotjar and Microsoft Clarity installed on day one so the next sprint has data to work with.
Master page plus five city variants in one extended sprint. Common for home services, med spas, and franchise operators.
Landing Page Sprints for HVAC Companies
Cost per lead (Search): $90-$280
Landing Page Sprints for Roofing Contractors
Cost per lead (Search): $100-$350
Landing Page Sprints for Plumbing Companies
Cost per lead (Search): $60-$200
Landing Page Sprints for Solar Installers
Cost per lead (Search): $250-$1,200
Landing Page Sprints for Med Spas
Cost per lead (Meta): $50-$200
Landing Page Sprints for Dental Practices
Cost per lead (general): $60-$180
We respond within 48 hours with scope, pricing, and the team that would actually run the engagement.
Get a proposalOr explore the full Landing Page Sprints page · Law Firms hub