One high-converting page per week, ready to run ads against. Designed and shipped for roofing contractors, not generic templates with roofing contractors swapped in.
Most roofing contractors are operating on sites or software stacks built three to five years ago for a different version of the buyer. Storm chasers flood the market for 60-90 days after every major hail or wind event, distorting CPL and lead quality. The infrastructure decisions that compound are the ones made with the operator in the room, not the ones made in a vacuum.
Inparlor's Landing Page Sprints engagement for roofing contractors reflects that. A landing page sprint is a fixed-scope, fixed-price engagement: one page, one offer, one week from kickoff to live. The deliverables below are scoped against the unit economics, your AOV and retention, estimate-to-signed close rate of 20-35%.
Where most agencies treat roofing contractors as another vertical to learn on, we treat the vertical as the starting point. Google Business Profile suspensions hit roofers more than any other home service vertical. We will tell you on the first call which of those constraints is binding and which is solvable inside the engagement.
$100-$350
Cost per lead (Search)
20-35%
Estimate-to-signed close rate
$9,000-$22,000
Average residential job
$400-$900
Customer acquisition cost
$6,500 per page
Landing Page Sprints engagement starts at
We refuse to ship pages with two CTAs competing for the same click. If the brief includes two offers, we propose two sprints.
Long-form for offers over $200. Short-form for free or low-friction CTAs. The structure choice happens before anyone opens Figma so the team does not relitigate it after the design lands.
The page ships as an instrument, not just a destination. Hotjar and Microsoft Clarity installed on day one so the next sprint has data to work with.
Master page plus five city variants in one extended sprint. Common for home services, med spas, and franchise operators.
Landing Page Sprints for HVAC Companies
Cost per lead (Search): $90-$280
Landing Page Sprints for Plumbing Companies
Cost per lead (Search): $60-$200
Landing Page Sprints for Solar Installers
Cost per lead (Search): $250-$1,200
Landing Page Sprints for Med Spas
Cost per lead (Meta): $50-$200
Landing Page Sprints for Dental Practices
Cost per lead (general): $60-$180
Landing Page Sprints for Law Firms
Cost per lead (PI): $200-$2,000+
We respond within 48 hours with scope, pricing, and the team that would actually run the engagement.
Get a proposalOr explore the full Landing Page Sprints page · Roofing Contractors hub