Paid traffic that pays for itself inside 90 days. Built around the operating reality of veterinary clinics, where cost per lead (search) sits at $40-$120.
Veterinary Clinics run on numbers that punish generic playbooks. Staffing shortages, particularly vet techs, make capacity, not demand, the binding constraint in 2026. The agencies that win in this vertical do not run the same auction strategy they ran for a B2B SaaS account last quarter, they run a program built around how veterinary clinics actually convert.
Inparlor's Meta + Google Ads engagement for veterinary clinics reflects that. We run paid acquisition on Meta and Google for US service businesses, DTC brands, and B2B SaaS. The deliverables below are scoped against the unit economics, annual client spend of $700-$1,800, new client close rate of 60-80%.
Where most agencies treat veterinary clinics as another vertical to learn on, we treat the vertical as the starting point. Wellness plans are the recurring revenue lever but adoption sits below 25% at most clinics. We will tell you on the first call which of those constraints is binding and which is solvable inside the engagement.
$40-$120
Cost per lead (Search)
60-80%
New client close rate
$700-$1,800
Annual client spend
10-25%
Wellness plan attach
$4,500/month plus ad spend
Meta + Google Ads engagement starts at
We rebuild Meta CAPI and Google Enhanced Conversions before touching a single campaign. Most accounts under-report 15-40% of conversions, you cannot optimize what you cannot see, so step one is the dashboard, not the bid strategy.
We typically cut 60-80% of legacy campaigns in the first month and route spend into the structures that actually compound. Sprawl is the silent margin killer in every account we have audited.
Two new creative concepts per week, three variants each, measured at the angle level, not the ad-set level. We brief; your team or our creator network produces.
Every 90 days we pull GA4, platform data, and your finance numbers together and tell you the truth, including when last-click ROAS is overcounting and when view-through is undercounting.
Meta + Google Ads for HVAC Companies
Cost per lead (Search): $90-$280
Meta + Google Ads for Roofing Contractors
Cost per lead (Search): $100-$350
Meta + Google Ads for Plumbing Companies
Cost per lead (Search): $60-$200
Meta + Google Ads for Electrical Contractors
Cost per lead (Search): $55-$160
Meta + Google Ads for Solar Installers
Cost per lead (Search): $250-$1,200
Meta + Google Ads for Med Spas
Cost per lead (Meta): $50-$200
We respond within 48 hours with scope, pricing, and the team that would actually run the engagement.
Get a proposalOr explore the full Meta + Google Ads page · Veterinary Clinics hub