inparlor.
Performance Marketing

TikTok + LinkedIn Ads.

Two channels, opposite audiences, identical discipline.

By the numbers

  • 40+accounts launched
  • $12M+managed channel spend
  • 30 dto first CAC read
What this includes

Deliverables, line by line.

  • Channel-specific audit and platform readiness check
  • TikTok Pixel or LinkedIn Insight Tag server-side via Stape
  • Spark Ads setup for TikTok or Document/Lead Gen for LinkedIn
  • Creator sourcing list for TikTok if needed
  • Audience segmentation by job title, function, and seniority on LinkedIn
  • Weekly creative briefs
  • Bi-weekly performance review
  • Looker Studio dashboard
  • Lead enrichment via Clay or ZoomInfo for LinkedIn lead gen
  • Friday Loom under 10 minutes
Process

How an engagement runs.

  1. Channel fit check

    Not every business should run TikTok or LinkedIn. We start with a 30-minute call to confirm the audience exists on the platform and your offer is platform-appropriate.

  2. Tracking and audience setup

    Conversion API on TikTok, Conversion API on LinkedIn, plus audience uploads of customer, lead, and lookalike lists.

  3. Creative production cadence

    TikTok requires 8 to 12 fresh creatives per week. LinkedIn needs fewer but tighter, usually 3 to 4 highly targeted creatives per week. We brief; you produce.

  4. Launch and learn

    Weeks 3 to 6 are about finding the winning angle. We let losers die fast and double down on signal.

  5. Scale

    Once CAC stabilizes, we scale spend and start testing format expansions, Spark Ads on TikTok, Conversation Ads on LinkedIn.

Stack

Tools we run with, by default.

  • TikTok Ads Manager
  • LinkedIn Campaign Manager
  • TikTok Spark Ads
  • LinkedIn Sales Navigator
  • Stape
  • Looker Studio
  • Triple Whale
  • Clay
  • ZoomInfo
  • HubSpot
  • Salesforce

We will work in your existing stack when it fits. We swap tools only when the cost of staying is higher than the cost of moving.

Pricing

Transparent, itemized, no day rates.

From $5,500/mo

monthly retainer + ad spend

Engagements scale from this floor based on scope. Every proposal is itemized: design, build, content, integrations, and (for marketing engagements) the recommended ad spend modeled separately so you can sanity-check the math.

Timeline

Setup in 2-3 weeks, first signal in 30 days, scale in 60-90 days

For mixed engagements (build + marketing), we bundle the proposal with a single price you can take to the board.

Featured work
Fashion / DTC

−51%

blended CPA in 16 weeks

National women's fashion brand ($28M ARR)

$28M ARR women's fashion brand burning $180K/month on Meta with stagnating CPA. We built a weekly creative-testing system spanning Meta + TikTok and dropped blended CPA 51% in 16 weeks while spend grew 28%.

Read the case study
Pair this with

Most clients run two or three of these together.

Stack thinking: paired engagements share one measurement layer, one accountability ledger, and one quarterly business review. That's where the compounding comes from.

FAQ

What buyers ask before signing.

Ready to start?

Ready to start with TikTok + LinkedIn Ads?

Tell us about your business and current numbers. We'll send back scope, pricing, and timeline inside 48 hours, no discovery call required to schedule a discovery call.

Get a proposal