Facebook and Instagram ads run like engineering, measured against revenue, not reach.
Custom quote — proposal within 48 hours
monthly retainer
Indicative CAD conversion; final quotes are issued in CAD against itemised scope.
We handle Canadian personal information under PIPEDA, scoping consent, breach-notification, and data-residency expectations into the architecture rather than bolting them on later. For Québec-based clients we factor in Law 25 (the modernized Act respecting the protection of personal information in the private sector).
We inspect the account, the pixel, and the Conversions API before spending a dollar. Broken tracking is the most common reason ad budgets underperform, so we fix measurement first and set a baseline you can hold us to.
We map the funnel, the audiences, and the offer, then build the first wave of creative: hooks, statics, and short video made for how people actually scroll Instagram and Facebook, not repurposed billboard art.
Campaigns go live as a structured test: a handful of clear bets, not forty ad sets fighting each other for budget. We read the data weekly and move spend toward what converts.
Winning creative gets scaled, fatigued creative gets retired, and learnings feed the next batch. Paid social rewards the teams that ship new creative every week, which is exactly the cadence we run.
Tell us about your business and current numbers. We respond within 48 hours with scope, pricing in CAD, and timeline.
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