inparlor.
Australia

Google Ads Management.

Google Ads managed like software: tracked, weeded weekly, tied to revenue.

Pricing

Custom quote — proposal within 48 hours

monthly retainer

Indicative AUD conversion; final quotes are issued in AUD against itemised scope.

Why AU buyers choose us

A US-headquartered senior team building software for Australian businesses, with working hours that overlap AEST, quotes in AUD, and the Privacy Act 1988 built into how we handle data.

  • AEST overlap windows for live calls, demos, and sprint reviews — not just async email
  • Quotes and invoices in AUD, GST shown clearly as a separate line, never buried
  • Privacy Act 1988 and Australian Privacy Principles considered in every data model we ship
  • You own the GitHub repo and deployment from day one — no offshore black box, no licence trap
  • Senior engineers only on the build, the same people who scope the work do the work

We design to the Privacy Act 1988 and the 13 Australian Privacy Principles, keeping personal data handling, consent, and breach-notification posture in scope from the data model up. Every quote separates GST as its own line so the price you approve is the price you pay.

What this includes

Deliverables, line by line.

  • Account audit: search terms, conversion tracking, wasted spend, and quality score in week one
  • Conversion tracking rebuild with offline and value-based conversions where they apply
  • Search, Performance Max, and YouTube campaign structure built for intent, not guesswork
  • Negative-keyword program that starves junk queries and protects budget every week
  • Landing page and ad-copy work, shipped as code in the same sprint because we build the pages
  • Smart Bidding configured around revenue and qualified leads, not raw conversions
  • Competitor and auction-insight analysis to find the gaps worth bidding into
  • Call tracking and form-conversion setup so phone-driven businesses get credit
  • Weekly search-term audits and optimisation with transparent reporting from your account
  • Account, conversion setup, and data stay in your ownership, no lock-in
Process

How an engagement runs.

  1. 01

    Audit and tracking

    We pull the search-term reports, check that conversions actually fire, and find where the budget is leaking. Most accounts we inherit are paying for clicks that could never convert; fixing tracking and waste in week one usually pays for the engagement by itself.

  2. 02

    Restructure for intent

    We rebuild the account around how buyers actually search: tight Search campaigns on high-intent terms, Performance Max fed with good signal and exclusions, and a negative-keyword spine that keeps the junk out.

  3. 03

    Bid to revenue

    Smart Bidding is only as good as the conversions you feed it. We point it at the actions that turn into money, qualified leads and sales, not every form fill, so the algorithm optimises toward your P&L instead of vanity volume.

  4. 04

    Audit and compound

    Weekly search-term reviews, new negatives, landing-page tests, and ad-copy iteration. Google Ads is a weeding job: the accounts that win are the ones someone tends every week, which is the cadence we run.

FAQ

What buyers ask before signing.

Ready to start?

Ready to start with Google Ads Management?

Tell us about your business and current numbers. We respond within 48 hours with scope, pricing in AUD, and timeline.

Get a proposal