inparlor.
Australia

Meta Ads Management.

Facebook and Instagram ads run like engineering, measured against revenue, not reach.

Pricing

Custom quote — proposal within 48 hours

monthly retainer

Indicative AUD conversion; final quotes are issued in AUD against itemised scope.

Why AU buyers choose us

A US-headquartered senior team building software for Australian businesses, with working hours that overlap AEST, quotes in AUD, and the Privacy Act 1988 built into how we handle data.

  • AEST overlap windows for live calls, demos, and sprint reviews — not just async email
  • Quotes and invoices in AUD, GST shown clearly as a separate line, never buried
  • Privacy Act 1988 and Australian Privacy Principles considered in every data model we ship
  • You own the GitHub repo and deployment from day one — no offshore black box, no licence trap
  • Senior engineers only on the build, the same people who scope the work do the work

We design to the Privacy Act 1988 and the 13 Australian Privacy Principles, keeping personal data handling, consent, and breach-notification posture in scope from the data model up. Every quote separates GST as its own line so the price you approve is the price you pay.

What this includes

Deliverables, line by line.

  • Full account audit: tracking, audiences, creative fatigue, and wasted spend mapped in week one
  • Conversions API (server-side) setup so iOS opt-outs stop starving the algorithm
  • Pixel and event configuration with deduplication and value-based optimisation
  • Full-funnel campaign build: cold prospecting, warm retargeting, and retention
  • Creative testing system with weekly iteration and fatigue monitoring
  • Ad creative direction: hooks, statics, and short-form video scripts built for the feed
  • Audience strategy: lookalikes, interest stacks, and exclusion lists that cut waste
  • Landing page and offer feedback, shipped as code when we build the page
  • Weekly optimisation and a plain-English dashboard tying spend to pipeline
  • Everything inside your Business Manager: ad account, pixel, and data stay yours
Process

How an engagement runs.

  1. 01

    Audit and tracking

    We inspect the account, the pixel, and the Conversions API before spending a dollar. Broken tracking is the most common reason ad budgets underperform, so we fix measurement first and set a baseline you can hold us to.

  2. 02

    Strategy and creative

    We map the funnel, the audiences, and the offer, then build the first wave of creative: hooks, statics, and short video made for how people actually scroll Instagram and Facebook, not repurposed billboard art.

  3. 03

    Launch and learn

    Campaigns go live as a structured test: a handful of clear bets, not forty ad sets fighting each other for budget. We read the data weekly and move spend toward what converts.

  4. 04

    Scale and iterate

    Winning creative gets scaled, fatigued creative gets retired, and learnings feed the next batch. Paid social rewards the teams that ship new creative every week, which is exactly the cadence we run.

FAQ

What buyers ask before signing.

Ready to start?

Ready to start with Meta Ads Management?

Tell us about your business and current numbers. We respond within 48 hours with scope, pricing in AUD, and timeline.

Get a proposal