Law firm websites in the US typically cost $8,000 to $45,000. Solo practitioners and small firms land at $8K-$18K; mid-sized regional firms land at $18K-$35K; multi-office firms cross $30K.
Practice area count is the biggest driver. A single-practice family law firm needs 8-12 pages; a multi-practice PI + employment + insurance firm needs 25-40+ pages, each with state-specific compliance copy. The single biggest predictor of where a specific engagement lands is scope discipline, operators who lock the spec in the first two weeks save 20-40% of total project cost over the next three months. Operators who let scope expand mid-build pay the inverse penalty. Either way, the $8K to $45K range is descriptive, not prescriptive: it reflects what a competent US vendor charges in 2026 for the work as scoped, not what a finished engagement has to cost.
| Component | Low | High |
|---|---|---|
Discovery + bar advertising compliance review | $2K | $6K |
Design (Figma), 8-25 page templates | $3K | $15K |
Build (Next.js or WordPress) | $3K | $18K |
Practice-area page production | $2K | $12K |
Attorney bio pages + photo direction | $1K | $6K |
Schema markup (LegalService, LocalBusiness) | $500 | $3K |
Call tracking + intake CRM integration | $1K | $5K |
Discovery + bar advertising compliance review
Design (Figma), 8-25 page templates
Build (Next.js or WordPress)
Practice-area page production
Attorney bio pages + photo direction
Schema markup (LegalService, LocalBusiness)
Call tracking + intake CRM integration
Every 'small addition' that turns up in week three is a real change order. Operators who lock scope in discovery save 20-40% of total project cost.
CRM imports, redirect maps, third-party API wiring, and content migration are the most underestimated line items in dev projects.
Conventional design is fixed-bid territory. Custom motion, bespoke components, and editorial illustration push costs up 30-100%.
Senior US engineers cost 2-3x junior engineers but ship 5-10x faster on non-trivial work. Cheap teams are usually expensive in retrospect.
Sites where the client writes all the copy ship faster and cheaper than sites where copy is in scope. Most projects underestimate this.
Inparlor builds law firm sites from $14,000 for single-practice firms, $24K-$38K for multi-practice firms. We earn the price by shipping compliance-reviewed copy, intake tracking, and a content engine that ranks for the firm's actual practice areas. The premium over the floor of the market reflects scope we don't itemize, measurement infrastructure, post-launch stability, and a documented handoff that survives whoever happens to be on our team six months from now. Our proposals are itemized line-by-line so you can see what you're paying for; we'd rather lose the deal on transparent pricing than win it by hiding the math.
Templated WordPress site from a legal-vertical builder (FindLaw, Scorpion, Mockingbird) starts at $2K-$5K with monthly retainer. Realistic outcome: cookie-cutter site, slow performance, and you don't own the asset. We've migrated brands off these, it's a real project. The honest framing: cheaper vendors exist at every tier, Fiverr at the bottom, offshore agencies in the middle, established US-based mid-market shops at the top. The cost-quality curve is real but rarely linear. Going from a $5K vendor to a $15K vendor usually produces a meaningfully different outcome; going from $15K to $45K often produces a refinement, not a transformation. Where you sit on that curve depends on the cost of being wrong, not the budget you have available.
Site cost ÷ (incremental signed cases × avg case value)
$25K site for a PI firm averaging $35K per signed case. The site needs to drive 1 additional signed case to pay back. Most well-designed PI sites drive 2-8 additional signed cases per year over their predecessor.
We'll send back an itemized proposal, scope, line items, timeline, and the team that would actually run the engagement. No discovery call to schedule a discovery call.