Fast websites that turn traffic into pipeline. Designed and shipped for med spas, not generic templates with med spas swapped in.
Most med spas are operating on sites or software stacks built three to five years ago for a different version of the buyer. Consult-to-treatment gap is the leakiest part of the funnel; leads cool fast without a same-day or next-day booking. The infrastructure decisions that compound are the ones made with the operator in the room, not the ones made in a vacuum.
Inparlor's Web Development engagement for med spas reflects that. Custom marketing sites built on Next.js and deployed on Vercel or Hetzner. The deliverables below are scoped against the unit economics, average single-treatment ticket of $400-$1,200, consult-to-booked close rate of 40-65%.
Where most agencies treat med spas as another vertical to learn on, we treat the vertical as the starting point. Membership and package buyers are 4-7x more valuable than single-treatment buyers but rarely segmented in ads. We will tell you on the first call which of those constraints is binding and which is solvable inside the engagement.
$50-$200
Cost per lead (Meta)
40-65%
Consult-to-booked close rate
$400-$1,200
Average single-treatment ticket
$4,500-$10,000
Annual member value
$18,000, fixed
Web Development engagement starts at
Even brand-new sites have legacy URLs to honor, orphaned PDFs, archived blog posts, vendor microsites. Missing a 301 is how organic traffic dies on launch day, so the redirect map is week-one work, not a launch-day checklist.
Largest Contentful Paint under 2 seconds on a 4G mobile connection. Cumulative Layout Shift under 0.05. We hit it on every preview deploy, not just at launch, and we keep hitting it for 90 days after.
We default to Sanity, Contentful, or MDX-on-GitHub depending on team size. Editors get a workflow they will actually use, preview environments, scheduled publishes, and roll-back if anything breaks.
GA4 events tied to revenue, not pageviews. Meta CAPI on day one for any site that will run paid traffic. The dashboard tells the truth before the brand approves the design.
Web Development for B2B SaaS
CAC (SMB segment): $400-$3,500
Web Development for B2C SaaS
CAC: $30-$200
Web Development for Law Firms
Cost per lead (PI): $200-$2,000+
Web Development for Accounting Firms
Cost per lead (Search): $80-$350
Web Development for Financial Advisors
Cost per lead (Search): $150-$800
Web Development for Dental Practices
Cost per lead (general): $60-$180
We respond within 48 hours with scope, pricing, and the team that would actually run the engagement.
Get a proposalOr explore the full Web Development page · Med Spas hub